Sports Facility Feasibility Study, Recreation Center Feasibility Study, Sports Business Feasibility

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“Bryan and Jason,

I wanted to take the time to thank you and your staff for the hard work, time, and consideration you have put into our project. Your presentation today was as professional a job as I have seen. I must admit I was skeptical. My background in the golf course business and my experience with consultants performing feasibility studies has not been positive. I never saw a project that wasn’t feasible in their eyes and, needless to say, they were never anywhere to be found when the project did not perform up to their projections. And I never, ever had the experience I had today of a consultant say we were spending too much money on a project! What I have witnessed out of SFA is a group of guys that, more than having the “pizzazz” and “slicks” to sell any project you want, but instead having the integrity and honesty to give their clients the straight answers. I truly value that.”

Gregg

Feasibility Studies

Whether you are considering a community recreation center or a privately owned sports facility, your most important decisions – what to build, how much to build, where to build, what to offer, and how much to invest – each need to be evaluated with great care. This is where your feasibility study comes in.

Do we really need a feasibility study? In virtually every case we know of, traditional funding sources require high-quality, independent market research. While no one can predict all future results, your project will require financial projections that are backed by solid “provable” research. Gone are the days when simple population statistics can be used as the basis for a multi-million dollar facility development.

SFA’s proprietary data sets, our analytics, and the work of our full-time in-house research and document team form the backbone of our bank-ready feasibility studies. In addition to our research on market trends, SFA’s up-to-date pricing on design/construction and our metrics-based revenue projections are regularly scrutinized by sophisticated banks/financing sources.

Additionally, we repeatedly identify important opportunities to generate revenue during the daytime and non-peak hours. Finally, SFA’s ability to achieve savings through our Buying-Power Program frequently leads our clients to construction and start-up costs that are as much as 20% lower than what is available through the open market. This is the result of exclusive SFA Client-Only discounts, negotiated on behalf of our clients.

Even with the many benefits offered through SFA, certain market factors can lead to negative feasibility findings. These include:

Prohibitive land or construction costs
Poorly estimated operational expenses
Low cost competitors
Flaws in the business model
A lack of daytime revenue
Negative trends in certain sports programming
And others

These factors can lead to findings of “Feasibility: No.” Approximately 15% of our feasibility studies result in a finding of “Low” to “Poor” likelihood of success.

In the instances where “Feasibility: No” is the finding, SFA will carefully outline the necessary measures that could raise the likelihood of success and recommend modifications or outright changes to such factors as location, business model, programming, and building/construction type, just to name a few.

In many cases, a finding of “Feasibility: No” can be turned around with adjustments in location, business model, programming, and building/construction type.

If you are considering the development of a facility or recreation center, contact us to learn how we can help you set a direction for success and assess feasibility.